As an entrepreneur and someone who is by definition a Type A personality (some would say "controlling"), I rarely “stop” working on my to do list. I actually took some time “off” this weekend to focus on just enjoying life and not multi-task at the same time. I tend to spend time doing more than one thing at once but I did not do that this weekend. I did, however, spend time on some client work but not the same amount of other business work I would normally do on a weekend.
It was nice but it was actually more “work” for me because instead of "multitasking" by living my life, running my business and doing some intellectual heavy lifting, I did actual heavy lifting in redesigning some closets and getting donation bags ready for all of the clothes my family have either grown out of or no longer need.
So as I type this with an aching back from lifting (but super clean organized closets so yeah) I can say I look forward to using next weekend to multitask with my business instead of my closet reorg!
I decided to use PRWeb again to send out a press release. I have been pleasantly surprised by the long lasting results of the investment of sending my first press release. When I log in to PRWeb, I can see the various media agencies that picked up on my press release and the real impact of the amount of people who read it or even just read the headline.
Having a real press release (and two published books) added some traction to some of the irons in the fire I have locally in terms of branding myself and my company for all things college, career readiness and entrepreneurship. It is exciting and fulfilling and all things wonderful - but it is also scary.
There are times when I just want to take everything down and go back to "just" being educator, mom and teacher. Last night particularly I was just hit with wow, I have TWO books out there on Amazon just waiting for someone to share opinions on it – am I ready for this?
Then I think, yes, I am ready for this. I have spent over a decade honing and working on my skills, lessons and more. I have the credentials to share this knowledge in my own, unique way. I do not give you tons of sources – I am the source. I have spent 13 years in the classrooms of local colleges, in the board rooms of Multinational corporations and with the dream of having my own successful business.
As I am on my way to being able to call this business, "successful" I can tell you I am learning something new every single day, every minute, even. I am constantly challenging myself and rising to the new challenges that I come up with or that other people suggest and/or put in my way.
When I am at an event at my kids' school and the other parents mention they heard about my new books it is at times terrifying and exciting. When people ask me, "Where do you find the time to do all of this?" I am honest - I really do not know. I am stealing moments and minutes to build this because it means something to me and for me to show my children that there is the ability to do anything you can put your mind to if you do the work. And that is just it - it is all "work" but when it is your passion, when it is what you have lived and breathed for the past 13+ years, it becomes more than "work" - it becomes a calling something to fulfill and not something to do because it "has" to get done.
I think as women and as entrepreneurs, we all can experience the so-called “impostor syndrome” where we can doubt ourselves and the VALUE we bring to the market. I, too, fight this even with my 2000+ weekly site visitors and over 45k pageviews per week oh and people who actually hire me to help them take their next step or buy my books or book me as a speaker... well, you get the idea.
I hope this post resonates with those of you who are considering stepping out there in terms of your market or industry. Even as I crush some of my goals with publishing two books before March, I still set new goals and stay focused. Even as I am lucky enough to have meetings and to be in demand, I still question how I got to this point so “quickly” because I seem to forget the 13+ years of work this moment took.
So to all of us out there who are working hard on different initiatives or just doing what we can to pay the bills, take a moment to be appreciative of yourself, your talents and what you bring to the table. Think about stretching and identifying what it is you love to do and try to do it - you will find you can always find time for your passion!
I will update this post with the link to my new press release shortly to share with you my great news of my second book that published in late February! Here is the link to the Lisa Vento Nielsen Author Page on Amazon.com.
What do you think about impostor syndrome and being an entrepreneur? Happy Hunting!
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Lisa Vento Nielsen