As I build out my course for Wagner College Office for Lifelong Learning on Entrepreneurship: Building Your Own Business, I have been thinking about creating content.
Every day, I create a blog post and share my thoughts, advice and, I guess, "lessons" to you, the reader. I am always surprised by how many people read my blog posts and/or favorite/retweet them via Twitter. I feel humbled every time I check my web stats (I am down to checking just twice a day - when I first relaunched, I will not tell you how often I checked because you will laugh at me).
So being a teacher (or an educator or a trainer) means I am used to creating my own content. When I started teaching in 2003, I used a textbook and the slides the textbook came with but I quickly started to do my own thing - to create my own slides or to just re-configure the slides with my own content and quirks. I started to tailor my talks to the students in the room (my first day routine about asking each student to talk about themselves was NOT ever for naught - it was how I learned who had what work experience, who had what language skills etc and then I could use that to coax/force interaction from the class).
Using this blog is so different for me, though, because I am constantly creating new "content" (lately, at least, since I went off and started blogging without using source articles as discussion fodder) and it is to anonymous readers. I do not know if you who are reading this work in financial services and need help on an interview or if you are thinking of starting your own business and need some advice. That is why I am so lucky that Weebly offers the chat option on this website and I wind up "chatting" to a lot of clients / potential clients about what their next steps are and where they need assistance.
As I build out my course content for the Entrepreneurship course, Wagner College Office for Lifelong Learning and I realize that this course is unlike any other - that the content is key to getting across my message and my lessons learned on how to actually create a new business from scratch and go from zero to launch with it so quickly your head might spin (mine sometimes does)...And just because I included some reference to the class today, I am going to put the link below to register so you can join me on launching your new business.
What do you think about creating content for your career? Do you think it would help you stand out if you had a blog and /or commented on LinkedIn to show your industry knowledge? Let me know in the comments below and happy hunting!
Lisa Vento Nielsen